Chief Marketing Officer

A combination of Mason faculty, adjuncts, and subject matter experts teach in the program. 

Mason Business faculty with the support of an advisory council of c-suite professionals developed the program curricula. Topics and outcomes are reviewed and revised yearly based on feedback and emerging industry best practices.

Not at this time. 

Preferred pricing for government employees is $7,650. A promotional code will be provided to those accepted into the program. Please call (703) 993-8275 if you are a Mason employee or would like to discuss a group rate.   

The $8,500 program cost includes all materials, activities, catering, receptions, and a certificate of completion. 

Follow this registration link to register for the program. You will receive an emailed response with directions on payment.

Participants should expect to spend seven full days at the George Mason University Mason Square Campus as well as participating in 5-6 online topics delivered in two-week increments. For each two-week topic there will be approximately 8-10 hours of learning including readings, videos, presentations, live session, discuss boards, and deliverables.

Over the course of five months, there are seven in-person days and five two-week online topics.

In-person days include morning and afternoon learning sessions, catering, and a reception.

Online topics include a combination of asynchronous components such as discussion boards, presentations, videos, and assignments, as well as live synchronous sessions. Expect one to three scheduled live sessions for each online topic. These generally start between 7 and 8 p.m. eastern time. Live sessions are recorded and posted the next day. 

Zoom is used for live online sessions. A tutorial is provided to participants in .pdf format, and an optional live tutorial session is offered as well. All registered participants are given access to Blackboard approximately two weeks prior to the start of the program. 

This is a non-credit executive education program so you will not earn university credit. However, CEUs (continuing education units) authorized by George Mason University are available upon request. At least two weeks prior to the start of the program, please send your request to execdev@gmu.edu. You will be asked to provide additional personal information in order to have your CEUs properly recorded.   

Participants will not be graded, but In order to receive a certificate of completion, participants will need to complete a minimum of 80 percent of the work assigned (including assignments, deliverables, discussion boards, and live sessions). At the end of each topic, faculty are asked to provide a summary of participant’s engagement. 

The maximum number of participants for a single cohort is 20. 

Most participants have at least six years of management experience and are at the Director level or above. Approximately half of the participants have been from the public/non-profit sector and half from the private sector. The average age of participants is 45. 

No. Participants are admitted on a rolling basis up to the start of the program or until the cohort is full. 

No. This program is a non-credit course, therefore not eligible for 1098-T reporting.